1888 Mills and Cotton made in Africa Sign New Partnership


Cotton made in Africa (CmiA), an Aid by Trade Foundation (AbTF) initiative helping small farmers in Africa grow cotton in fair and sustainable way, has signed an agreement to sell its produce to a leading American textile manufacturer in home and hospitality segment, 1888. The partnership agreement, signed at the Heimtextile fair in Frankfurt on January 13, is a step towards protecting the environment and to supporting the small-scale cotton farmers, a press release of the ABT foundation said. “CmiA, offers a great opportunity to align our business and sustainability initiatives. Our customers appreciate the outstanding craftsmanship and design of our products and with CmiA we can offer even more: A luxurious product made from high quality cotton that is produced in an ecologically and socially sustainable way. This partnership is directly in line with 1888 Mills' sustainability strategy. It is important for us and other global manufacturers for home and hospitality, gathered here in Frankfurt, to continue to support more sustainable ways of textile production,” said Jonathan Simon, CEO of 1888 Mills.

Cotton made in Africa's smallholder cotton farmers profit from fair working conditions, agricultural trainings as well as farmer business schools and thus enabled to improve the livelihoods of their families by their own efforts. At present, CmiA supports more than 700,000 smallholder cotton farmers in 10 African countries and works with 30 international brands and retailers.

~ Fibre2Fashion News Desk - India

#CmiA #1888Mills #Luxury #Towels #Heimtex

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